Facebook pages can be thoroughly customized and reorganized to show many sections: from apps to videos, reviews, maps, and much more. However, don’t get overly excited and sloppy!
Keep your page simple by including only data that’s essential to your store and your costumers. Focus on your “About Us” or “Information” section by making sure it’s complete and clear –list your email, phone number, address, website and hours of work-, and incorporate sections that add to your overall Social Media experience without seeming superfluous.
For example, if you’re running a fashion store, including your Instagram feed or integrating your Shopify store to your page can be a great addition. Just remember:
- Keep your information constantly updated and clear.
- Keep the layout organized by prioritizing the most important sections of your page.